E-ISSN: 2148-6247
THE ROLE OF PROMOTION ON MARKETING IN TURKISH DRUG INDUSTRY
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Original Article
VOLUME: 1 ISSUE: 2
P: 87-104
August 2004
THE ROLE OF PROMOTION ON MARKETING IN TURKISH DRUG INDUSTRY
Turk J Pharm Sci 2004;1(2):87-104
Emrah Bilgener
Eris Asil
Gülbin Özçelikay
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Ankara University, Faculty Of Pharmacy, Department Of Pharmacy Management, 06100 Tandogan, Ankara – Turkey
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Received Date:
16.04.2004
Accepted Date:
02.07.2004
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